RoboCare is preparing to scale its artificial intelligence-powered precision agriculture technology across Africa and the Middle East after securing fresh investment aimed at helping farmers improve productivity, reduce resource consumption and build resilience against climate change.

Tunisia’s growing agritech ecosystem has received another boost following a new investment in RoboCare, a technology company developing artificial intelligence solutions designed specifically for African and Middle Eastern farming conditions.

The Sfax-based startup has secured a six-figure funding round from venture capital firm 216 Capital, providing new resources to accelerate regional expansion while enhancing its precision agriculture platform for a broader range of crops and production environments.

Founded in 2020 by entrepreneur Imen Hbiri, RoboCare has positioned itself as a specialist in digital farming technologies that combine artificial intelligence with satellite imagery, drone monitoring, field sensors, weather information and agronomic expertise to provide farmers with real-time insights into crop performance.

The company’s technology aims to detect plant stress, disease outbreaks and irrigation requirements before problems become visible, allowing growers to make faster and more informed management decisions.

Smarter Farming Through Artificial Intelligence

Precision agriculture continues to gain momentum across Africa as producers seek practical solutions to rising production costs, climate uncertainty and increasing pressure on water resources.

RoboCare’s platform analyses multiple streams of agricultural data to provide recommendations tailored to individual farms rather than relying on broad regional forecasts. By integrating remote sensing technology with locally collected field information, the system enables farmers to identify potential issues early while optimising irrigation, fertiliser use and crop protection programmes.

Unlike many global digital agriculture platforms, RoboCare has concentrated on crops that are central to North African agriculture, including olives, cereals and processing tomatoes. The company’s artificial intelligence models are trained using regional agricultural data, allowing recommendations to reflect local soils, weather patterns and production practices.

This localised approach is intended to deliver more accurate results than systems developed primarily for farming conditions outside Africa.

Improving Productivity While Conserving Resources

As water scarcity becomes an increasingly significant challenge across many parts of Africa and the Middle East, technologies that improve resource efficiency are attracting growing attention from both investors and agricultural producers.

According to the company, farms using its platform have achieved significant reductions in water consumption while lowering agricultural input costs and improving crop yields. Although these performance figures have not been independently verified, they demonstrate the company’s focus on improving both environmental sustainability and farm profitability.

The platform currently monitors several thousand hectares of farmland and has generated thousands of agronomic alerts that help farmers respond more quickly to changing crop conditions.

Early detection of plant stress and disease allows producers to take targeted action before problems spread, reducing unnecessary input costs while protecting crop quality and yields.

Funding Regional Growth

The latest investment will enable RoboCare to strengthen its presence beyond Tunisia by entering additional markets throughout Africa and the Middle East.

The company also plans to expand its commercial operations while continuing to refine its artificial intelligence models for use across more diverse agricultural systems.

Investors believe digital agriculture solutions will play an increasingly important role as countries seek to strengthen food security while adapting to changing climatic conditions.

For venture capital firm 216 Capital, the investment reflects growing confidence in technology businesses capable of addressing practical challenges facing agriculture across emerging markets.

Growing Demand for African Agritech

The funding also highlights the increasing maturity of Africa’s agritech sector, where locally developed digital solutions are attracting greater international interest.

Across the continent, startups are using artificial intelligence, satellite technology and advanced data analytics to improve crop monitoring, optimise resource use and strengthen decision-making for farmers operating in diverse production environments.

Industry analysts note that solutions developed using African agricultural data often outperform imported technologies because they better reflect local climatic conditions, crop varieties and farming practices.

This trend has encouraged greater investment in homegrown innovation, particularly as governments prioritise agricultural productivity and climate resilience.

Positioning Tunisia as an Innovation Hub

For Tunisia, RoboCare’s expansion represents another example of the country’s growing reputation as a centre for artificial intelligence and technology innovation.

The country’s startup ecosystem has produced several internationally recognised technology companies, while increasing public and private investment continues to support research, entrepreneurship and digital transformation.

As RoboCare prepares to enter new African and Middle Eastern markets, its success could further demonstrate the commercial potential of locally developed agricultural technologies designed specifically for the needs of farmers across emerging economies.

With climate pressures intensifying and demand for sustainable food production continuing to rise, precision agriculture powered by artificial intelligence is expected to become an increasingly important tool for improving productivity while preserving the natural resources on which African agriculture depends.